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We are an on-demand fashion brand. What does this mean? Your demand is our volume, so we only produce what you want. Nothing more, nothing less.
Every month we launch a new exclusive collection, which is only available for a month. So if you want it, get it, as our exclusive offer will not come back.
And THE LAUNCH is more than an on demand fashion brand, it’s a crafted staple of the moment that you’ll want to keep forever. It’s a brand where design meets sustainability.
Because that is what keeps us alive.
Because it’s worth the wait.
Because cool girls care.
Question? Text us