THE LAUNCH is an on-demand zero stock fashion brand.
What does this mean? We don't have stock. Your demand is our volume, so we only produce what you want. Nothing more, nothing less.
Every month we launch a new collection, which you can have early access join our newsletter.
But THE LAUNCH is more than an on demand fashion brand, it’s a crafted staple of the moment that you’ll want to keep forever. It’s a brand where design meets sustainability.
Because that is what keeps us alive.
Because it’s worth the wait.
Because cool girls care.